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Fringe

Branding

Scenic festival identity

FEBRUARY 2014

At Bau, for our master final project, we had to develop a scenic festival identity – a proposal foi Fringe Bcn 2014. Our visual identity was created from the idea “think out of the box”. On one hand we had the conventional world, represented with geometric elements and a serif typo. For another, the painting ink and a sans serif typo were representing the artistic environment. At the same time we used duality and rupture as concepts for the graphic project.

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